TikTokers are buying the #cheapestthing from luxury brands, Gen Z and Millennials are at it again and this time it’s over skorts and the word “cheugy,” these adult Lightning McQueen-themed crocs sold out quickly, and Paddington 2 is now higher rated than Citizen Kane on Rotten Tomatoes and fans are excited—plus other trending youth news
TikTokers Are Buying the #CheapestThing From Luxury Brands on The Viral List - YPulse
TikTokers are buying the cheapest item they can find on luxury designer websites and sharing their purchases with #CheapestThing videos.
TikTokers Are Buying the Cheapest Thing From Designers
TikTokers Are Tearing Chanel's $825 Advent Calendar Apart on The Viral List - YPulse
29 Viral Fashion Brands on TikTok You Need on Your Radar
Is TikTok The Perfect Home For Luxury Brands?
Historically luxury companies have been slower to adopt new trends, but they are increasingly game to bet on TikTok.
Luxury brands go all in on TikTok - Digiday
TikTokers Are Calling This Fluffy Coach Purse “Bag of The Year” on The Viral List - YPulse
VERB Brands speaks to Kristina Karassoulis, Luxury Brand Partnership Solutions at TikTok, to discuss her take on some of the successes we have seen from luxury brands so far.
Luxury Brands Entering the World of TikTok
According to The RealReal’s 2021 Resale report, Gen Z is leading the trends, as well as consigning on the site more than any other generation, with a growth of 33% year-over-year in purchases and 86% in consignment.
TikTok Is Impacting The Luxury Resale Market
The 9 Viral TikTok Products From 2022 That Are Actually Worth All The Hype — The Candidly
Brands Need To Act Like Publishers on TikTok
Glossy — sara spruch-feiner
Why Brands Are Paying a Big Premium for Sponsored TikTok Live Videos
White House drafts TikTok stars to blame Putin for rising gas prices